Wednesday, 30 January 2013

Work: D = decreasing; K = inKreasing

You probably won't be doing much of this in the future...
Or less D more K as one correspondent from NAB last year put it.

It really does seem that the momentum behind 4k is becoming unstoppable. I've written two stories about it so far this week (here's one of 'em) and it's only Wednesday. There seems to be approximately one significant one a day hoving into view down the newspipe too.

Latest one is about the BBC filming meerkats in the format for its new all-singing all-dancing natural history doc Survival, due next year.

No, it's not, sorry...the latest one is about China leading the way into the 4k future.

Oh, hang on, no wait...here's another one.

You get the picture.

Meanwhile, poor old stereo 3D seems down and out. One of the most significant parts about the arrival of 4k in Japan story linked to above is that it will in turn be linked to coverage of the World Cup in 2014. Last time round, in South Africa, Sony paid for 25 matches to be captured in 3D for 'future-proofing in the format of the future' type purposes. Really difficult to imagine them doing that now. Stereo 3D just looks so...so...2011*.

It looks like it's going to be an either/or decision, with 4k being the probable winner. Unless, that is, auto-stereoscopic displays suddenly take off at an affordable price in the next 18 months...(which is a tad unlikely to say the least).

*To which I have to add a) told you so and b) shame in many ways because some of the nicest people I've met in the industry were amongst those driving it forward.






No comments:

Post a Comment