Thursday, 23 April 2009

30,186 Apples a day


30,186 is how many iPods Apple sells every day of every week, 11m of them in a year. And they have contributed rather largely to the Cupertino-based company posting impressive revenue results, especially give the global financial Götterdämmerung that's currently going on.

Profits are $1.21bn, up 15% on last year on quarterly revenues of over $8bn. As for the iPhone, it managed to shift 3.7m units round the world, generating $2.2bn while it did so.

All very impressive, and even more so when you realise that Mac sales are down 3% but that the company has actually managed to increase its profit margins over the past three years - partly due to its ability to leverage its sheer size in the Flash memory purchasing market. Writing this on one of their lovely but infernally expensive machines, I'm not surprised.

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