Variety.com - Why a few CGI pix play so big on Wall Street
A Variety piece analysing CGI toon movie performance and the effect on their publicly traded stocks.
Got some interesting factoids in. F'rinstace, between 2003 and 2005, the dozen CGI toons released - less than 1% of all major releases - accounted for 7% of all box office grosses. Which is kindo of punching above their pixellated little weight.
Anyhow, it all goes on to say that:
A Morgan Stanley report said the market seems to have assumed the average box office for Pixar and DreamWorks Animation films will be in the top 6% of all releases, and that the ratio of DVD unit sales to B.O.B.O. gross will be in the top 15% of all releases.
All jolly nice. There is, however, a sting in the tale (sic):
The report also said if box office and/or homevideo performance for computer-animated films gets in line with the rest of the industry, "We estimate the intrinsic value of both companies is cut in half."
This and more found at http://cinematech.blogspot.com/
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