Just written an – unbylined – piece
for a client on the broadcast legacy of London 2012. To summarise:
- OBS did an okay job
- The BBC did a brilliant one
- NBC really, really cocked it up
- The days of tape delaying major events and getting out of sync WITH THE ENTIRE INTERNET are over
- Ultra slo mo looks fabulous when done right. Andy Hayford, take a bow
- 3D is in serious danger of becoming an evolutionary cul-de-sac... again
- The Socialympics is a horrible word, but does describe what happened. Social media is now an integral part of this sort of thing
- Super Hi-Vision will mean much lobbying for the 2020 Games to be in Japan
- The big broadcast story from Rio 2016 will likely be remote production
